In-depth Interviews

SMSR have lengthy experience in undertaking in-depth interviews ranging from members of the general public to Councillors to victims of crime to Chief Executives.

We would usually arrange and conduct the interview and dependent on the audience, use our Field Force Manger, Project Manager or Project Director. Each interview is digitally recorded and then transcribed by our project Administration team before being analysed and added to any report writing required.

We believe this type of research gives an invaluable channel of gaining often insightful and trustworthy information and can produce very focussed and specific information. They can be very effective when dealing with sensitive issues.

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